Open markets trade control for reach
Public wholesale markets prioritise volume.
Control over:
- Buyers
- Behaviour
- Presentation
is often limited.
What dealer-only really means
Dealer-only does not mean small.
It means:
- Verified buyers
- Known behaviour
- Controlled access
- Better data
This shifts power back to the seller.
Behaviour changes when access is earned
When buyers value access:
- Engagement improves
- Selective behaviour drops
- Feedback increases
The market becomes more predictable.
Why sellers see better consistency
Returns stabilise because:
- Buyers understand expectations
- Rules are enforced
- Performance is visible
This reduces volatility across large volumes.
Final thoughts
Owning the market changes the conversation.
It turns selling from reactive to deliberate.
